What they may do · DPDP §6(4)
What Cricbuzz (Times Internet) does with your data
Cricbuzz lets ad partners track you across other sites to build interest profiles, pools your data into a Times group centralised system for cross-selling, and warns that deactivating your account may not delete everything. Nothing said about AI training or biometrics.
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Shares your data with partners
Passed to group companies, advertisers or analytics firms you never chose.
What this costs you. Your number and habits travel to companies you have never heard of and never agreed to. This is the step where the spam calls start.
Show me where they say that
Cricbuzz (Times Internet)’s own policy says “This platform consolidates user data, such as personal information and subscription details, from different services offered by affiliated companies.”
Our summary a Times Internet centralised data system pools user data across group companies for cross-selling and targeted marketing; the notice separately lists disclosure to advertising partners, audience measurement providers such as Nielsen, and third-party service providers.
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Builds an advertising profile of you
They watch what you view, tap and buy, and use it to decide which ads you see.
What this costs you. Your attention gets priced. What you hesitate over becomes a bid — and a profile built to predict you is a profile built to persuade you.
Show me where they say that
Cricbuzz (Times Internet)’s own policy says “These companies may use cookies and similar technologies to collect information (including the automatically-collected data described above) about your interactions over time across our Services, our communications, and other online services, and use such information to serve online ads that may interest you.”
Our summary interest-based advertising partners build a picture of the user's interactions over time and use it to serve ads. The Privacy Snapshot separately lists "Inferences drawn from information to create a profile about your behavior, preferences, etc." as a category used for marketing and advertising.
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Follows you onto other websites and apps
Their tracking carries on after you leave, through pixels and SDKs embedded elsewhere.
What this costs you. You get recognised on sites that have nothing to do with them. Closing the app does not close the file.
Show me where they say that
Cricbuzz (Times Internet)’s own policy says “The suppliers that we use to provide the Services may collect information about your visits to the Services and to other websites.”
Our summary suppliers collect data about visits to other websites; the US-states section adds that data is shared with advertising partners via pixels, cookies and SDKs to advertise on other sites the user visits.
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Keeps your records long-term
Held on after you stop using the service.
What this costs you. Years after you delete the app, the record is still sitting there — and every year it sits there is another year it can leak.
Show me where they say that
Cricbuzz (Times Internet)’s own policy says “Note that deactivating your account may not cause us to fully delete all of your personal information.”
Our summary deactivating an account may not delete all personal information; retention continues as long as needed and for longer where law requires or permits, with back-up archives isolated rather than deleted.
What the policy does not mention
These are uses Cricbuzz (Times Internet)’s policy is silent on. Silence is not a promise — it means the document does not say, and we do not infer either way.
- Processes your face or other biometrics
- Trains AI models on your content
Cricbuzz is one app. How many are on your phone?
Most people carry twenty to forty. Add yours and see the total in one screen — how many share your data, profile you for ads, or follow you across the web. Then take it back from all of them at once.
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Questions
What does Cricbuzz (Times Internet) do with my personal data?
According to Cricbuzz (Times Internet)'s own privacy policy, read on 2026-08-14, it discloses 4 of the six uses we track: shares your data with partners, builds an advertising profile of you, follows you onto other websites and apps, keeps your records long-term.
Can I withdraw my consent from Cricbuzz (Times Internet)?
Section 6(4) of India's Digital Personal Data Protection Act 2023 gives you the right to withdraw consent for processing you agreed to. The Act's substantive provisions commence in stages up to May 2027, so a request made now asks for voluntary compliance and puts the date on record. Processing a company carries out under a legal obligation — such as KYC records the RBI requires — cannot be withdrawn.
Does Cricbuzz (Times Internet) track me for advertising?
Yes — Cricbuzz (Times Internet)'s published policy discloses this. The exact sentence it is based on is quoted on this page, with the date we read it and a link to the source.
Every use above is one Cricbuzz (Times Internet) declared in its own published privacy policy, which we
read on 2026-08-14. Quotes are verbatim; the summary beside each one is ours
and is labelled as ours. Nothing here is inferred.
Saaph.in is a DPDP consent and request management platform operated by Ronin Works
Private Limited. It is a communication facilitator, not your legal or authorised
representative. The DPDP Act 2023 commences in stages up to May 2027, so a request
made today asks for voluntary compliance and records the date you asked.
Our privacy policy